Unlocking the Benefits of the Gig Economy: Insights and Tips for Business Owners

The gig economy is everywhere. Its influence has gone well past the business landscape, now bleeding into the modern world as a whole. It’s only gotten bigger and bigger as the world’s been so quickly evolved, that it’s a little hard to keep up with it at times. With an importance placed on flexibility and worker independence, the gig economy represents a fundamental shift in how we perceive employment. 

In this article, we intend to properly dive into the gig economy, exploring the what, how and when it can be especially beneficial. Join us as we unravel the thread that is the gig economy, putting it under the microscope so we can properly harness it for success, which will prove especially useful if you’re a business owner.

What is the Gig Economy?

So, what is the gig economy? The gig economy naturally revolves around gigs: a workforce of people who engage in freelance work. This freelance work can consist of on-demand work, services, or goods. Many forms of work nowadays will find themselves reliant on gig workers, with some recognizable examples including ridesharing (e.g., Uber), and food/package delivery (e.g., courier services such as Doordash, Lalamove). Corporations hire gig workers for short-term commitments or specific tasks (or, gigs) as opposed to permanent jobs, then pay them per gig completed. This means that gig workers typically aren’t employees, but rather independent contractors, giving them flexibility on when and where they can work at any given time. Apart from ridesharing and delivery services, a lot of ‘gigs’ can be found in different  online platforms such as Upwork, Fiverr, etc., which connects gig workers with clients simply and efficiently.

What’s the difference between freelancers and gig workers?

Both terms are thrown around a lot, but they are more or less interchangeable. Freelancers, as their name might suggest, are almost completely free and self-reliant. They set their schedules, negotiate payments and rates, and build their independent business on their own. Gig workers often rely heavily on platforms to find opportunities. They are tied to these platforms, leveraging them to secure gigs on a transient basis. They operate on a gig-by-gig basis, where opportunities come and go based on demand and platform availability. Both are ultimately one and the same, so there’s no need to get tripped up when both inevitably show up in a conversation. 

The rise of gig workers 

The gig economy has experienced significant growth, particularly accelerated by the COVID-19 pandemic. The increasing preference for online transactions and services has fueled this expansion. Services such as Lalamove and Grab have gained substantial popularity, reflecting the broader trend towards flexible, on-demand work.

How can the Gig Economy work for you

Gig workers are typically hired for specific projects or tasks as opposed to hiring full-time employees. So, the first question you have to ask yourself if you want to leverage the gig economy to your advantage is “What do I need help with?”. It’s a straightforward but undoubtedly crucial question.

1. Properly identify the tasks that need to be done so that you can find the right specialist for the job. To paint some examples, hiring a graphic designer for content writing isn’t ideal, and outsourcing a data analyst when you’ve already hired one is far from practical. It’s important to contract by project. And now that the tasks have been properly identified, you can now get started properly.

2. Finding who to hire. There are quite many platforms dedicated to connecting gig workers with their clients, and connecting with one yourself is as simple as visiting said platforms and posting a job listing. In the Philippines, popular platforms include Upwork and Fiverr. Another way to look for freelancers and gig workers is through LinkedIn, where you can browse through listings or make one yourself.

[ PRO TIP: Freelancers often post on multiple platforms, so cross-referencing each one can prove helpful. ]

Each platform offers distinct advantages, so it’s beneficial to browse through several and assess how well they fit your specific needs. 

3. Crafting job descriptions. Try to be as clear as possible, providing detailed explanations for your tasks or projects. Outline the scope of the job, any deadlines, and other requirements, and be as transparent as possible. This will naturally attract qualified people who understand your expectations and know how to meet them. And when the applications come in, thoroughly examine the profiles and proposals now given to you. Check for relevant skills, any previous experience, and past reviews and ratings. Ensure you’re hiring someone well-qualified to deliver quality work. 

4. Maintain good communication with them. Any feedback you have is best delivered as soon as you can make it. Discuss your expectations and see if they can reasonably be met. Try to keep updated with them and on the project, answering any questions the worker might have. The platforms themselves typically have communication and messaging features built in, but it doesn’t hurt to save their contact info if necessary. Communicating payment upfront is part of this. Will you be paying based on milestones? By-the-hour? Are there fixed prices? Get it out of the way the first chance you get to avoid any misunderstandings.

Lastly, 5. Provide constructive feedback to the worker to help them improve their work for future projects. This helps not just the worker, but their future clients as well, as well as just being the polite thing to do. 

Pros and Cons of Hiring a Gig Worker

The gig economy has a range of pros and cons to consider. One significant advantage, as emphasized throughout this article, is its inherent flexibility. Employers can hire talent from anywhere without concerns about proximity or traditional office hours. Plus, technology enables efficient remote work, often rivaling in-person interactions for effectiveness. The nature of the gig economy gives employers a more readily available way to access different kinds of talent, allowing them to properly find different specialists for whatever they might need help with. Moreover, the short-term nature of gigs reduces costs compared to hiring full-time employees. This also gives a good boost to scalability, with gig workers allowing employers to quickly ramp up production to meet demand if they ever need to. Of course, with its flexibility, the gig economy can also prove volatile. For employees, this means it could be harder to build up a good portfolio thanks to the gig economy supplying cheaper solutions, which also could mean lower wages in general. And the workers don’t have much stability or security to work with, with sick/vacation pay, health insurance, and other notable benefits being notably absent. And for employers, the quality of work will inherently be inconsistent, ever-changing from worker to worker on different platforms. The gig economy’s benefits can’t be understated, but it does undoubtedly have its costs, the most important ones being stability and predictability for workers and employers alike. 


The importance of the gig economy in today’s environment is undeniable, and it only continues to stay relevant. It lets workers specialize in the specific needs employers need to fulfill. It dares to challenge the norms of traditional employment.The gig economy is still growing even today, and embracing this ever-evolving work model requires clear communication, effective management of relationships, and an understanding of the different talents that help it run. It is the present of the working world, and will no doubt be its future as well. Understanding and adapting to it remains crucial to navigate that future.

How Strategic SaaS Customer Training Impacts Your Bottomline

Back in 2018, an Industry Report was released by Finances Online that found that up to 73% of organizations figured their apps would be SaaS by 2020. It was in line with the estimated $76 billion growth of the SaaS public market. SaaS has been on the rise for years, and it shows no signs of stopping. Both B2C and B2B markets are wide open as well. 

Customer Training

However, there is a common ground for all SaaS companies: good customer training is crucial. SaaS companies’ software’s values increase when customers are trained. That’s because it allows for customer penetration and loyalty to get a much-needed boost. In the same vein, customer service costs will be cut considerably, and customer stickiness will go up.

Why does your bottom line need SaaS customer training?

Drop Churn Rates

Churn is essentially a term that refers to the rate wherein customers leave (think of bounce rates for websites-same logic). Customers typically change their SaaS when they feel that the software is no longer useful or able to meet their needs. 

In some cases, one or both of those things is true enough. However, there are also plenty of SaaS switches that happen because of poor customer training.

Value Added to Existing Customers

Training should be constant and must include integrating tutorials into the software so that in-depth uses are defined and explained. Milestones can be activated through triggers that depend on churn data, like customers doing a particular action or a certain period of time passing.

Customer training lets users get a better understanding of software as initial onboarding is ongoing. It lets customers choose focused training courses as needed. Tutorials that are more complex being integrated into training instead of onboarding helps prevent information overload with users.

Customer Service Needs Will Be Met at a Ground Level

When new clients are onboarded, the customer’s ground-level customer service needs will generally be met already. However, the basic ins and outs of the product shouldn’t be all that’s shared as well. Consider the following:

  • Onboarding should establish an environment that’s inviting
  • Onboarding should make them comfortable enough to ask for help
  • Onboarding should clearly explain the product’s value to the business

On the other hand, onboarding should absolutely not be a “one-size-fits-all” situation. Some type of personalization will go a long way. Consider, for example, a Chief Financial Officer that needs to figure out how to access major analytics for the benefit of the bottom line. For the other end of the spectrum, a customer service employee has to know how the software works so they can perform the most basic of searches and interact properly with clients.

Conclusion

SaaS customer training is absolutely necessary to your bottom line. The value of SaaS software increases considerably when the customers receive training. It’s crucial because the value will be added to existing customers, it can drop churn rates, and customer service needs will be met at a ground level. Essentially, it ensures that your customers stay longer with your service.

Are you looking for digital learning program support? Check out Bihasa today! We combine a deep understanding of digital learning principles, design thinking, and world-class technical and production capacity in developing asynchronous learning experiences for our wide-ranging clientele.

Why Training Support Is Best Had From Investing in an LMS

When it comes to learning and development (L&D), organizations that aren’t on a large scale tend to find learning management systems (LMS) investment something for “later.” Even if they could already get it, the next thought then becomes, “it’s an indulgence not worth it…yet.”  This is especially true for smaller organizations or start-ups that put their focus on their deliverables and growing the company.

In truth, LMS is an irreplaceable tool that will help organizations deliver an effective online training program. Return on training investment gets a major boost from the use of an LMS. From reducing the costs of traveling for training to eliminating the need to have multiple instructors, that’s just the tip of the iceberg.

Read on to learn about why training support is best had from investing in an LMS:

Investing in an LMS Helps Keep Things Cost-Effective

Investing in employees is crucial for organizations, no matter the industry they’re in. It’s an avenue that allows them to learn continuously. Investing in employees can pay off in more ways than one. Aside from the obvious improvement of your organization’s productivity level as a whole, it helps to combat employee turnover rates from rising.

It should go without saying, of course, that employee education investment should never be at the price of the organization. There has to be a situation wherein everyone wins.

Choosing the best LMS for your organization will help you get a major ROI while being cost-effective. The LMS, by default, is meant to help Learning and Development costs to be reduced. 

Here are some of the ways it can help your organization:

  • Scaling training without hiring more trainers.
  • Improving speed in data gathering about the effectiveness of your programs.
  • Reducing the need for live training sessions, thus, less time away from productive work. 
  • Reducing the costs associated with traveling for training such as accommodation, meals, and venue rental. This is especially helpful if you have employees located in different regions.

Investing in an LMS Is Great for Managing Courses

One of the best things about having the right LMS platform is the ability to streamline course management. Consistent updates will happen on an automatic basis which also aids learners as they go along. Working with an LMS that is best matched to the needs of the organization will also bring on fantastic features that will be helpful. For example, trainers can search for insights within the reports generated by the LMS to create quick improvements in their courses. 

Investing in an LMS Makes Things More Accessible 

When an organization has an LMS in place, they can offer training that learners can access easily, no matter where they are in the world. Having the proper LMS means that training can be accessed on any device, from desktop computers to laptops, to smartphones. Having the right LMS developers at hand means eLearning courses can be crafted and sent out to remote learners in a breeze. Ease of this nature comes from a responsive layout being in place. That way, digital course creation becomes far more convenient.

Conclusion

Understandably, a learning management system is seen as more of an indulgence than anything. However, investing in an LMS gives invaluable training support for your employees. It makes things more accessible. It’s also great for managing courses and keeping things cost-effective.

Trying to get reliable digital learning program support? Check out Bihasa today! We put a lot of thought and research into helping out organizations transition to asynchronous digital learning. 

4 Signs That Signify That Actual Learning Is Taking Place

When it comes to teaching and training, there is immense importance in ensuring that learning is taking place in the process. Without it, there’s no way to show that a course is effective and worth the time. However, learning is a delicate undertaking that can easily be affected by numerous factors. Just a slight turn in the wrong direction can significantly decrease the retention rate of any student.

Here are four clear signs that your trainees are actually learning from you:

1. The Training Course Is Very Engaging

With so many distractions surrounding people nowadays, attracting and retaining anyone’s attention can be challenging. The course materials must be engaging, as the human mind can start to wander in as short as 8 seconds. 

To combat a fleeting mind, you should ensure courses are developed with engagement as a top priority. The design and content must be clear and concise. There must be relevant images and videos to add flavor and interest to what you’re teaching. The learners must have the opportunity to participate in engaging activities that will keep them interested.

2. The Learners Are Interested in the Training Material

Another essential part of the process is ensuring that learners are interested in gaining new knowledge. There’s a massive difference between a person who voluntarily seeks to learn something and someone who was forced to attend a seminar by a manager just for compliance.

So, there is pressure for learning experts to convince learners about the value of training and continuing education. If you ignite in them the interest in improving themselves through learning, you increase the effectiveness of the course.

3. The Trainers Provide Assistance in the Entire Journey

Here’s why people usually lean more towards face-to-face learning: they feel comfortable with a physical trainer assisting them. However, with the switch to eLearning, adult learners have to do things on their own.

Course creators can work on this problem and assist their learners by including segments that encourage or even require direct interactions. There can be FAQ sections, accessible guides to navigate the platform, or even live chat support to answer questions throughout the training process.

4. The Trainees Can Apply What They Learn in Real Life

Finally, the best and most evident sign that training works is seeing them applied by the learners in their day-to-day activities. It’s also why the best way to retain training is to set application exams to culminate the course.

With this, it’s crucial to think about what the learners really need to accomplish their tasks more effectively today, rather than to bet on training them with something they might need in the future. Just-in-time training courses will work best as they can start working on what they’ve learned right away.

Final Thoughts

For a person to constantly improve, learning opportunities must be provided to employees and professionals. Robust learning solutions give people the chance to change for the better and feel challenged to conquer the next part of their career.

With these in mind, trainers and learning experts must ensure that training courses and training environments are as high quality and as engaging as possible for best results.

If you are looking for an eLearning course developer, work with us at Bihasa. We are a digital learning and video production company in the Philippines that helps organizations in eLearning course development and eLearning platform customization. Book a call today to learn more.

A Beginner’s Guide to Successful eLearning Course Design

We’ve previously outlined four tips that will help eLearning portal developers successfully manage an eLearning platform. While those tips are useful at helping you to implement your eLearning platform, we understand that you may also need help establishing the courses you’re going to offer. For cases like this, one of the most important things to focus on is course design. Your courses are the most important part of your eLearning portal and are the reason why your target market will seek you out. 

Considering how important the lectures are, you’ll want to be thorough when designing them. To help you out with this, we’ve put together a brief guide.

If this is something you’re interested in knowing more about, read on as we go through a step-by-step guide on eLearning course design.

Research

Before you address anything else, you first have to do research on what your audience needs. 

You’ll want to identify your audiences’ skills gap so you have a clear idea of what exact information you’re going to relay. 

You’ll also want to do additional research on the technical resources available to the customer as this will help inform every design decision you make. It would also help if you took note of the learning management system as it will help you create a course that will integrate easily with their system.

Determine Instructional Needs

The last thing you want is to create a course that doesn’t meet the audience’s needs. This is why you’ll want to determine instructional needs early on as this will help you create a course that’s aligned with what they want. The only way to arrive at any meaningful conclusion regarding this topic is by speaking with them and asking them for their needs and expectations on what they want the course to be.

Figure Out the Skill Gaps That Need to Be Addressed

Once you’ve done basic research and have determined your audience’s instructional needs, it’s time to do more research to prepare for the actual course design. The goal here is to figure out what skill gaps need to be addressed. This will help narrow down the course objectives and will inform every aspect of eLearning course design.

Create A Storyboard and Script

Once you’ve got all the details hammered out, it’s time to begin creating a storyboard and a script. It’s best not to create a refined course as it will definitely still undergo a slew of different changes. Instead, create a quick prototype with minimal graphics. All you have to do here is to create something that gives you a good look at what the final course may actually look like. It should include the following:

  • A partial script.
  • Images and recorded audio.
  • Basic graphics, animations, and music that aid the script.

Once it’s ready, it would be best to test it out with a group of sample learners. Be sure to record their feedback and make any necessary changes to improve the final product.

Produce Media

Now that you have a better idea of what the audience wants, it’s time to produce the media that will go into the final course. Depending on the nature of the course, this can include, but is not limited to videos, graphics, photographs, music, and sound effects. However, it’s worth noting that a single type of media cannot work across all content. For instance, a masterclass video would be best for demonstration purposes and building connections with the audience, while graphics and animations are better suited for breaking down complex topics.

Produce Courseware

Once all the media is ready, just assemble all the parts of the course via your course authoring tool. While this part may seem trivial, courseware development will affect the way your learners utilize the courses so it would be best to pay extra attention during this step to make sure the learners have the best experience possible.

Test the Course

You have to test the course for adherence and scope. It’s important to make sure that it is addressing the skill gaps and objectives that you have previously laid out. If any objectives aren’t met or if the skill gaps aren’t sufficiently addressed, make revisions to the course before the final product is released.

Write a Manual

Once everything is ready, you now have to prepare a manual that will help them integrate the course into their eLearning platform. The manual should tackle both the training side and the IT side of the eLearning course. To ensure that everything goes smoothly, it would be best to meet with them to discuss the manual.

Beta Review the Courseware and Make Final Changes

Lastly, have your audience beta review the courseware so that you can integrate any final changes they want to make. This step is key as these changes will affect how the final product will turn out. 

Conclusion

We hope this article proves to be useful when it comes to helping you design eLearning courses. It can be overwhelming to craft an entire course from scratch especially if you don’t have a production team in tow to help you out. It’s then important to enlist the help of professionals to put together courses that will be of value to your audience.

Bihasa is the leading digital learning company in the Philippines that turns your educational content into engaging, easy-to-use, and accessible online courses. As specialists in scientific digital learning, we can help you turn your employees into the most competent professionals in the field.

Reasons Your Company Needs Product Training: How to Do It

When running a business, you need to ensure that every team member understands your products and core. With the same understanding, you and your team will promote growth within the company and provide a clear picture of what your business is in the market. But how do you do that? With product training, of course. 

Product training encourages your employees to understand and improve their skills when communicating your company’s products and services to customers. This program provides hefty information about your company’s goods and services, targeting different departments and improving their work goals and service. 

When you work with a digital learning company, you provide helpful resources for your team members that allow them to master basic knowledge about your product and empower them to help customers manage your products and services. 

Why is Product Knowledge Critical to Any Company?

  • Help Answer Crucial Questions: When a customer is interested in your product, they will ask a series of questions, and that’s where exceptional customer service comes into play.

    Your team needs to answer all these questions, which could be critical for your sales funnel. Having the appropriate responses can help boost conversion rates and improve your sales.
  • Help Build Trust: Your team converted customers because there was a trusting relationship that developed. When your customer service team successfully pushes your customers to trust your product, you help them move further down the sales funnel. 

Why Should My Team Go Through Product Knowledge Training?

  • Boosts Motivation and Productivity: When your employees know your company’s product like the back of their hand, they’re eager to provide valuable services to your customers. This doesn’t only improve their motivation in the workplace, but it also allows them to hit business goals and deliver outstanding results.
  • Increases Morale and Confidence: Nothing feels better than closing a sale or gaining a customer’s trust. When this happens, your team feels even more confident, allowing them to work hard to push your product, which ultimately encourages company expansion.
  • Improve Communication Skills: Product training doesn’t only provide resources on your products and services, but it will also help your team communicate the entire system to different types of customers eloquently and adequately. With that, your team builds stronger communication skills, empowering them in the workplace or even the whole industry.

How Do I Provide Effective Product Knowledge Training?

The best way to provide effective product training to your employees is by working with a digital learning company that could help you create resources for asynchronous learning.

With the help of experts in microlearning, you’ll have compelling and unified resource materials that will help your team understand your product. Not to mention, learning resources will be extra convenient, allowing them to conduct training anytime and anywhere.

The Bottom Line: Product Knowledge Training is the Key to Your Company’s Success

When your whole team is on the same page and working towards the common goal, the only result is impressive expansion. And the only way you can reach that is by conducting practical product knowledge training for your team. To do this, you should work with a reputable digital learning company so you can formulate resources needed for an asynchronous training program fit for your company. 

How Can Bihasa Help You?

If you’re looking for a digital learning company in the Philippines, Bihasa is here to help you.

Bihasa is the leader in the digital learning industry. We develop powerful video learning resources and management systems for SaaS companies, training firms, and entrepreneurs.

Learn how to transform your training into asynchronous courses. Schedule a call with our team today.

3 Reasons You Should Consider eLearning for Your Company

One of the most critical stages of hiring new staff is their training. Train them well, and the company can succeed. If you don’t, you may be leaving your company in incompetent hands. Of course, that’s a worst-case scenario, but if you want to build a good team that’s not only competent but satisfied at their job, you have to train them well.

One of the roots of job dissatisfaction and poor performance is the lack of experience and knowledge in their role. If you can train new employees well, you can empower both them and the company. It always feels good to learn and excel at your job. It can be a beautiful cycle of give and take between the employee and the company if done right.

That’s where eLearning comes in—it’s an efficient and reliable way of teaching people. There might be misconceptions that it’s just videos or quizzes on a computer. The truth is that eLearning is dynamic, personal, and effective. 

Here are three reasons why you should consider providing eLearning courses for your new employees:

It’s Cost-Effective

Good training does not come cheap, but eLearning is affordable. Custom eLearning provides you with material that can be adapted into multimedia materials. Each course is customized and tailor-made for the topic and lessons you want to teach your employees. You no longer need to make printouts, workbooks, handbooks, and so on. With eLearning, everyone has easy access to the lessons. You can spend less but do more.

One-on-One Approach

Learning in any setting can be intimidating. Some people just aren’t comfortable raising their hands, asking questions, and struggling in front of others. This still rings true in a work setting. The eLearning approach provides people of varying skill levels to learn comfortably and confidently.

While having an instructor is excellent, their focus and energy would be divided among each student. If your company has a designated instructor, eLearning can help boost their efforts and help your employees learn faster and easier. As we’ve said, a confident employee can equal good work.

Concrete Data and Analytics

Your company should know in what areas people are struggling and where they’re succeeding. This is valuable insight that can inform your company of areas that need improvement or attention. 

It can be challenging to get this information with traditional learning as most students are less likely to vocalize which parts of the course they did and didn’t like. Whether it’s the topic or the way it was taught, knowing the trainees’ strengths and weaknesses can help your company understand which parts of the training are practical and which aren’t.

The Bottom Line

In truth, this is just scratching the surface of what eLearning can bring into your company. The most important thing is that if success and efficiency are what you’re after, eLearning can help your business get there. eLearning applications go beyond new employees. Applying it to other aspects of your business can be very beneficial. 

When employees are trained well, they’re more confident and assured in their jobs. Employees that can do their job with confidence are more likely to produce good work. It’s all about empowering the workers to build up the company. Everyone benefits in the end. 

Bihasa is an eLearning course developer based in the Philippines. We turn your content into learning videos that can be used for asynchronous training. Our goal is to strengthen companies through dynamic learning. For more information, you can contact us today and let us know how we can help you!

4 Tips For Successfully Managing an e-Learning Platform

Online training has allowed the world to continue being productive, even when in the throes of lockdown after lockdown. Not only is it the most accessible educational methodology, but it saves time, promotes engagement, reduces costs, and ensures your learners gain knowledge without investing in classrooms or special equipment. All you and your learners need is Internet access, and you’re good to go!

However, it’s still essential to evaluate the e-Learning tools you’d like to use to ensure you pick the best one for your business. You’ll also need to take a few steps to successfully implement your e-Learning platform, helping your business hone better, more skilled employees through the courses you create. Here are four tips to help you:

1. Choose an e-Learning Platform That Fits Your Needs

To set your e-Learning venture up for success, be sure to choose the right platform. The more e-Learning platform customization you get, the better. You’ll want a service that offers unlimited online classes, a profile for each student, dynamic reports that allow you to evaluate each student in detail, and many other features. It’s also important to select a platform with responsive design so your learners can choose to learn on their tablets, mobile phones, laptops, and other devices.

2. Carefully Launch and Implement the System

Once you’ve chosen your platform, it’s time to implement it properly. You’ll have to approach the entire process with care to ensure a successful launch. Plan the implementation and pay attention to the nitty-gritty details, like the data transfer, the technical and usage details each department needs to know, and other factors. If you partner with an e-Learning company in the Philippines like us, we’ll be able to help you polish the details and ensure you can maximize the platform.

3. Teach Employees How to Use the Platform

For your employees to take advantage of the online courses you’ve worked hard to prepare for, they’ll need to learn how to navigate the platform. Work on an orientation that you can present to your employees and ensure that it is comprehensive but easy to understand, allowing everyone to familiarize themselves with the platform’s interface. Make sure that everyone knows how to use the platform to get where they need to go. To take things to the next level, reward their participation, such as sharing their rankings in a team meeting along with high praise and positive feedback. You can also do a trial run together to ensure that everyone knows how to get around the platform.

4. Evaluate Your Employees’ Performance

Your chosen e-Learning platform will generate reports full of vital data and details on your employees’ training and development. With access to such information, you can verify your employees’ progress and hold feedback sessions based on the objectives they achieved. These are incredibly helpful for encouraging them to maintain their strengths and to work on their weaknesses. You can also use the feedback to update the course material as necessary and increase employee engagement.

Conclusion

Many companies have turned to online courses to improve their employees’ skills and increase their overall efficiency. By following these tips, you’ll have no problem launching, implementing, and managing an e-Learning platform! 

Bihasa is the leading digital learning company in the Philippines that turns your educational content into engaging, easy-to-use, and accessible online courses. As specialists in scientific digital learning, we can help you turn your employees into the most competent professionals in the field. 

Schedule a call with us today to learn more about our platform!

The Impact of CRM-LRM Integration on Customer Education

Many would say that hard work, perseverance, and dedication are among the essential factors one needs to launch a business and keep it running. While these three components are undoubtedly crucial in building a company from the ground up, they’re not enough to keep an organization operating for a long time.

Innovation—The Lifeblood of a Business

The harsh truth of the matter is that to continue to succeed and remain relevant in the competitive landscape, you have to churn out innovations constantly. Things get old fairly quickly; you can’t be sure if another business may have already realized the endeavor you think is unique.

Every company needs to be innovative to stay competitive. When done right, providing a fresh twist to an idea can differentiate your brand’s identity amidst the cluttered market and add immense value to your company.

Innovation certainly holds the key to success! However, even with that said, it’s crucial to understand that the influx of fresh ideas won’t deliver the desired results when you’re the only one who knows how to use your features, products, or services. To fully realize the impact of your innovations, your customers must also learn about them.

Customer Education and Innovation Go Hand-In-Hand

One of the most significant obstacles to a SaaS company’s success is when its customers don’t completely understand what the business offers. Customer education leads to customer satisfaction—educating your customers is just as crucial as coming up with innovations. 

Whether it’s to onboard new users, update your knowledge base, or launch an academy, your company must invest in helping your customers realize the actual value of your product or service, and therefore convincing them to stick around.

We wish customer education would be as easy as handing them out a how-to guide, but it’s a bit more complex than that. Although driving customer education is in no way simple, it can become much easier to implement it by integrating customer relationship management (CRM) systems with your learning management system (LMS).

The Benefits of CRM-LMS Integration to Customer Education

Using CRM has proven to be a powerful tool in centralized management and tracking customer prospect account information, but integrating it with LMS has created an impactful instrument in educating far-flung sales teams with relevant product and professional training and, more importantly, driving customer education!

Thanks to CRM-LMS integration, your business can connect directly with customers throughout every step of the purchasing process. Investing in CRM-LMS integration can offer your organization a multitude of advantages in various areas, such as:

Product Adoption

With CRM-LMS integration, you’ll be able to help customers find and understand the value of your product or service. The sooner customers fully adopt your product, the greater possibility they have of investing in your brand for a longer time.

Lock-in Relationship Building

Employing the lock-in strategy through product certification is beneficial for customers and your business—customers view certificates as essential to professional credibility and career advancement. In contrast, companies can build brand loyalty and advocacy through lock-in relationships.

Branding

To differentiate your brand in this highly competitive marketplace, it’s necessary to provide a unique brand experience. Combining CRM and LMS data offers an opportunity for your company to stand out from competitors by creating a more personalized approach for your customers.

Conclusion

Innovation will be useless to your business without proper customer education! As such, you must make sure to prioritize driving customer learning. Working with a digital learning company to help integrate CRM with LRM (Learning Relationship Management) in facilitating onboarding, feature adoption, and ongoing engagement will certainly usher in unbelievable success for your company!

Are you looking to drive customer education further but don’t know where to start? Then, leave it to one of the best digital learning companies in the Philippines to help you! Our team of digital learning developers can develop professional learning videos and set up your online learning platform to digitize, scale, and monetize your learning programs. Schedule a call today!

Reasons You Should Start Remote Training In Your SaaS Company

Rolling out new software or educating your team on your new SaaS solution can be tricky, but thankfully, eLearning has bridged the gap and has provided opportunities for companies to streamline remote training. 

What makes eLearning effective is that it provides a similar experience to traditional training, but in most cases because you’re dealing with a digital service, resources are more accessible. Not to mention, the convenience this type of training brings, allowing your team to learn your new SaaS solution anytime and anywhere. 

Developing an effective employee training and onboarding program is crucial, and with that, you’ll also get a stream of benefits. 

Why Should I Start Remote Training for My SaaS Company?

Reason #1: It Strengthens Company Culture

A common misconception about remote culture is that it won’t survive because of the virtual setup, but in fact, that’s far from the truth. One of the best ways to strengthen company culture is through eLearning, ensuring your employees get the best training they need to improve their performance and further their careers. 

Before getting on the bus and starting an eLearning program, it’s crucial to have goals and objectives based on your employee feedback. This way, you can create a program that will benefit your team and choose the right learning management system to give you measurable results. 

Reason #2: It Improves Communication

As mentioned earlier, many people think that having a physical office is more effective. But really, what makes a workplace efficient is if there is proper communication among the team members. 

Although people are working together in the same space, remote workers force better communication in the team. This is because employees are starting to be more mindful about communicating with their peers across various communication channels. 

Fortunately, eLearning companies provide programs that offer various tools to help boost communication in your remote workplace. 

Reason #3: It Decreases Employee Turnover

There’s no denying that every employee wants to level up in their career. And if they feel stagnant in a workplace, they’ll look for other options to better their skills. 

When you provide remote training to your team, it shows that you care about the growth of your team. Besides that, you help them reach their career goals by providing them with courses to help develop their hard and soft skills. This way, you’ll get to cultivate a stronger and reliable team in your company. 

Reason #4: It Enhances Employee Productivity

One of the reasons some companies bring back their employees to their physical office is lack of productivity. But in reality, with the right system and program, productivity can increase. 

The best way to help improve your remote team’s productivity is by conducting online workshops on improving their workflow and productivity. Courses like this — those that aren’t entirely related to work, but their lifestyle — can help improve the way they live, even outside of work.

Reason #5: It’s Much Easier to Train Your Employees

The reason people think that remote training is problematic is because they don’t have the proper program in the first place. This is why it’s crucial to work with a reliable eLearning company to create training programs that’s purely designed for digital learning. 

Having a strong learning management system where all your files, programs, and lessons are stored is crucial, so all the information your employees need is within reach. That way, they can learn and review the lessons anytime and anywhere they want. 

The Bottom Line: Consider Remote Training to Boost the Performance of Your Remote Team

These are only a few of the benefits you get from having a proper remote training program. Besides encouraging your remote team to perform better, you motivate them as individuals to help them reach their career goals. Working with a credible eLearning company to produce compelling video content and training programs can help boost your company’s productivity and performance.

How Can Bihasa Help You?

If you’re looking for an eLearning company in the Philippines, it’s best to reach out to Bihasa.

We are an eLearning platform for SaaS companies, training agencies, and entrepreneurs. We offer learning video production and learning management systems, helping companies create videos and a space to organize all their resources. 

Learn more about how we can help you today!

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